The Third Way by Justin Foster
The Third Way. Hosted by Justin Foster
A Conversation with Sarah King
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A Conversation with Sarah King

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In this special in-person episode, I sit down with my dear friend Sarah King inside Aurora House, the creative sanctuary she founded in Austin, Texas. The last time I did an in-person interview, I was in Idaho talking horse training with my little brother. This one’s a bit different.

Sarah’s story is a remarkable transformation. A former top product leader in the high-growth tech world, she climbed the ladder fast and played the game well, until she realized the game was costing her her health, her values, and her true self. So, she walked away. What followed was a powerful reckoning: surgery, travel, deep embodiment work, and ultimately, the creation of Aurora House, a space for women and non-binary individuals to reconnect with creativity, community, and their essence.

We talk about:

  • How her rise through tech was fueled by charisma, grit, and a quiet desperation to prove herself.

  • The inner cost of performing a version of herself that wasn’t true.

  • Her journey from corporate warrior to creative founder, through grief, burnout, and a literal reconnection to her womb.

  • The cultural binaries that distort feminine identity and how Aurora House exists to dissolve them.

This episode is also a broader conversation about reclaiming our creative life force, why entrepreneurship is a spiritual act, and what happens when women gather without performance or pretense. Sarah shares wisdom for women in corporate life, calls bullshit on the “boss babe” hustle myth, and casts a vision for the future of Aurora House, including expansion, sponsorships, and community impact.

Links

Aurora House website

Aurora House Instagram

Books Mentioned

  1. Women Who Run With the Wolves by Clarissa Pinkola Estés

  2. The Artist’s Way by Julia Cameron

  3. The War of Art by Steven Pressfield

  4. Sapiens by Yuval Noah Harar

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